according to Pantone that is. Is this information important to anyone? Seriously, sometimes they amaze me and I do this for a living. " Pantone , which provides color standards to design industries, specifically cites mimosa, a vibrant shade illustrated by the flowers of the mimosa tree as well as the brunch-favorite cocktail, as its top shade of the new year, but the company, in general, believes the public will embrace many tones of optimistic yellow." Now you know everything. So the purpose of Pantone besides costing me (and every other designer) about $125 a for a new set of color swatches each year they have to find ways to put market "color" There are about 20+ (last time I checked) different Pantone guides, I use three on a regular basis, formula, uncoated and coated. Why do I need them? My boss asks me that each time I have to approve a new set in my budget. Without the books in front of you, it is hard to show, but you would be surprised how differ...